People.Design.Technology.Business.
Jose P. Alcazar is an internationally trained Product Designer (UX/UI) with 13+ years of proven track record defining & delivering User Experiences for intelligent digital solutions.
He combines user-centered and data-driven design methodologies with a strong business focus, resulting in best-in-class products that not only drive customer satisfaction and engagement but also decrease production costs, improve revenue, reduce time-to-market and create synergy with Product, Tech & Commercial teams.
With exceptional design skills, a great sense of aesthetics and a strong ability to distill complex problems into simple and elegant solutions, Jose is shaping the experiences of the future in a way that users can feel connected to.
Work areas
Digital transformation
Emerging Technologies
Innovation
Data & Analytics
UX
- Qualitative & Quantitative Research
- Personas
- A/B & multi-variate testing
- Ethnographic research
- Contextual inquiry
- Heuristic evaluation
- Usability testing
- Accessibility (WCAG 2.X)
- Wireframing
- Sitemaps
- User Journey
- Analytics
UI
- Design Systems
- Color theory
- Design Patterns
- Prototyping
- Typography
- HTML
- CSS
Design Process
1.- Ask & Listen
Listen to stakeholders
Understand business needs
Functional requirements
Technology constraints
2.- Research
Personas
Ethnographic Research
Interviews & Observations
User stories & story maps
3.- Discovery
Metrics & Analytics
Competitive Analysis
Ideation & Strategy
Benchmarking
4.- Wireframing
Concept sketching
System/Process flow
Information Architecture
Interaction Design
5.- Prototyping
Brand identity & integration
High-fidelity mockups
Interactive prototypes
6.- Test & Iterate
Deliverables
Suggestion next/steps
Tools
The stack for Design, Collaboration, and Documentation.I stick to the Industry´s standard.
Sketch
FlowMapp
Invision
Axure RP
Proto.io
Hotjar
Mouseflow
Balsamiq
Analytics
Slack
RealEye
