Light AI 2
User experiences
for intelligent digital products
People.
Design.
Technology.
Business.
Jose P. Alcazar is an internationally trained Product Designer (UX/UI) with 13+ years of proven track record defining & delivering User Experiences for intelligent digital solutions.
He combines user-centered and data-driven design methodologies with a strong business focus, resulting in best-in-class products that not only drive customer satisfaction and engagement but also decrease production costs, improve revenue, reduce time-to-market and create synergy with Product, Tech & Commercial teams.
With exceptional design skills, a great sense of aesthetics and a strong ability to distill complex problems into simple and elegant solutions, Jose is shaping the experiences of the future in a way that users can feel connected to.
Work areas
Digital transformation
Emerging Technologies
Innovation
Data & Analytics
Projects
For case studies, please reach out to hello@jpalcazar.com
UX
- Qualitative & Quantitative Research
- Personas
- A/B & multi-variate testing
- Ethnographic research
- Contextual inquiry
- Heuristic evaluation
- Usability testing
- Accessibility (WCAG 2.X)
- Wireframing
- Sitemaps
- User Journey
- Analytics
UI
- Design Systems
- Color theory
- Design Patterns
- Prototyping
- Typography
- HTML
- CSS
Design Process
1.- Ask & Listen
Listen to stakeholders
Understand business needs
Functional requirements
Technology constraints
2.- Research
Personas
Ethnographic Research
Interviews & Observations
User stories & story maps
3.- Discovery
Metrics & Analytics
Competitive Analysis
Ideation & Strategy
Benchmarking
4.- Wireframing
Concept sketching
System/Process flow
Information Architecture
Interaction Design
5.- Prototyping
Brand identity & integration
High-fidelity mockups
Interactive prototypes
6.- Test & Iterate
Deliverables
Suggestion next/steps
Tools
The stack for Design, Collaboration, and Documentation.
I stick to the Industry´s standard.

Sketch

FlowMapp

Invision

Axure RP

Proto.io

Hotjar

Mouseflow

Balsamiq

Analytics

Slack

RealEye

Photoshop
Let's talk
Main Page - white new version AI
People.
Design.
Technology.
Business.
Jose P. Alcazar is an internationally trained Product Designer (UX/UI) with 13+ years of proven track record defining & delivering User Experiences for intelligent digital solutions.
He combines user-centered and data-driven design methodologies with a strong business focus, resulting in best-in-class products that not only drive customer satisfaction and engagement but also decrease production costs, improve revenue, reduce time-to-market and create synergy with Product, Tech & Commercial teams.
With exceptional design skills, a great sense of aesthetics and a strong ability to distill complex problems into simple and elegant solutions, Jose is shaping the experiences of the future in a way that users can feel connected to.
Work areas
Digital transformation
Emerging Technologies
Innovation
Data & Analytics
Projects
For case studies, please reach out to hello@jpalcazar.com
UX
- Qualitative & Quantitative Research
- Personas
- A/B & multi-variate testing
- Ethnographic research
- Contextual inquiry
- Heuristic evaluation
- Usability testing
- Accessibility (WCAG 2.X)
- Wireframing
- Sitemaps
- User Journey
- Analytics
UI
- Design Systems
- Color theory
- Design Patterns
- Prototyping
- Typography
- HTML
- CSS
Design Process
1.- Ask & Listen
Listen to stakeholders
Understand business needs
Functional requirements
Technology constraints
2.- Research
Personas
Ethnographic Research
Interviews & Observations
User stories & story maps
3.- Discovery
Metrics & Analytics
Competitive Analysis
Ideation & Strategy
Benchmarking
4.- Wireframing
Concept sketching
System/Process flow
Information Architecture
Interaction Design
5.- Prototyping
Brand identity & integration
High-fidelity mockups
Interactive prototypes
6.- Test & Iterate
Deliverables
Suggestion next/steps
Tools
The stack for Design, Collaboration, and Documentation.
I stick to the Industry´s standard.

Sketch

FlowMapp

Invision

Axure RP

Proto.io

Hotjar

Mouseflow

Balsamiq

Analytics

Slack

RealEye

Photoshop
Let's talk
Dark theme
User experiences
for intelligent digital products
People.
Design.
Technology.
Business.
Jose P. Alcazar is an internationally trained Product Designer (UX/UI) with 13+ years of proven track record defining & delivering User Experiences for intelligent digital solutions.
He combines user-centered and data-driven design methodologies with a strong business focus, resulting in best-in-class products that not only drive customer satisfaction and engagement but also decrease production costs, improve revenue, reduce time-to-market and create synergy with Product, Tech & Commercial teams.
With exceptional design skills, a great sense of aesthetics and a strong ability to distill complex problems into simple and elegant solutions, Jose is shaping the experiences of the future in a way that users can feel connected to.
Work areas
Digital transformation
Emerging Technologies
Innovation
Data & Analytics
Projects
For case studies, please reach out to hello@jpalcazar.com
UX
- Qualitative & Quantitative Research
- Personas
- A/B & multi-variate testing
- Ethnographic research
- Contextual inquiry
- Heuristic evaluation
- Usability testing
- Accessibility (WCAG 2.X)
- Wireframing
- Sitemaps
- User Journey
- Analytics
UI
- Design Systems
- Color theory
- Design Patterns
- Prototyping
- Typography
- HTML
- CSS
Design Process
1.- Ask & Listen
Listen to stakeholders
Understand business needs
Functional requirements
Technology constraints
2.- Research
Personas
Ethnographic Research
Interviews & Observations
User stories & story maps
3.- Discovery
Metrics & Analytics
Competitive Analysis
Ideation & Strategy
Benchmarking
4.- Wireframing
Concept sketching
System/Process flow
Information Architecture
Interaction Design
5.- Prototyping
Brand identity & integration
High-fidelity mockups
Interactive prototypes
6.- Test & Iterate
Deliverables
Suggestion next/steps
Tools
The stack for Design, Collaboration, and Documentation.
I stick to the Industry´s standard.

Sketch

FlowMapp

Invision

Axure RP

Proto.io

Hotjar

Mouseflow

Balsamiq

Analytics

Slack

RealEye

Photoshop
Let's talk
Main Page -
People.
Design.
Technology.
Business.
Jose P. Alcazar is an internationally trained Digital Product Designer (UX/UI) with 10+ years of proven track record defining & delivering User Experiences for intelligent digital solutions.
He combines user-centered and data-driven design methodologies with a strong business focus, resulting in best-in-class products that not only drive customer satisfaction and engagement but also decrease production costs, improve revenue, reduce time-to-market and create synergy with Product, Tech & Commercial teams.
With exceptional design skills, a great sense of aesthetics and a strong ability to distill complex problems into simple and elegant solutions, Jose is shaping the experiences of the future in a way that users can feel connected to.
Work areas
Digital transformation
Emerging Technologies
Innovation
Data & Analytics
Projects
For case studies, please reach out to hello@jpalcazar.com
UX
- Qualitative & Quantitative Research
- Personas
- A/B & multi-variate testing
- Ethnographic research
- Contextual inquiry
- Heuristic evaluation
- Usability testing
- Accessibility (WCAG 2.X)
- Wireframing
- Sitemaps
- User Journey
- Analytics
UI
- Design Systems
- Color theory
- Design Patterns
- Prototyping
- Typography
- HTML
- CSS
Design Process
1.- Ask & Listen
Listen to stakeholders
Understand business needs
Functional requirements
Technology constraints
2.- Research
Personas
Ethnographic Research
Interviews & Observations
User stories & story maps
3.- Discovery
Metrics & Analytics
Competitive Analysis
Ideation & Strategy
Benchmarking
4.- Wireframing
Concept sketching
System/Process flow
Information Architecture
Interaction Design
5.- Prototyping
Brand identity & integration
High-fidelity mockups
Interactive prototypes
6.- Test & Iterate
Deliverables
Suggestion next/steps
Tools
The stack for Design, Collaboration, and Documentation.
I stick to the Industry´s standard.

Sketch

FlowMapp

Invision

Axure RP

Proto.io

Hotjar

Mouseflow

Balsamiq

Analytics

Slack

RealEye

Photoshop
Main Page
People.
Design.
Technology.
Business.
Jose P. Alcazar is an internationally trained Product Designer (UX/UI) with 13+ years of proven track record defining & delivering User Experiences for intelligent digital solutions.
He combines user-centered and data-driven design methodologies with a strong business focus, resulting in best-in-class products that not only drive customer satisfaction and engagement but also decrease production costs, improve revenue, reduce time-to-market and create synergy with Product, Tech & Commercial teams.
With exceptional design skills, a great sense of aesthetics and a strong ability to distill complex problems into simple and elegant solutions, Jose is shaping the experiences of the future in a way that users can feel connected to.
Work areas
Digital transformation
Emerging Technologies
Innovation
Data & Analytics
UX
- Qualitative & Quantitative Research
- Personas
- A/B & multi-variate testing
- Ethnographic research
- Contextual inquiry
- Heuristic evaluation
- Usability testing
- Accessibility (WCAG 2.X)
- Wireframing
- Sitemaps
- User Journey
- Analytics
UI
- Design Systems
- Color theory
- Design Patterns
- Prototyping
- Typography
- HTML
- CSS
Design Process
1.- Ask & Listen
Listen to stakeholders
Understand business needs
Functional requirements
Technology constraints
2.- Research
Personas
Ethnographic Research
Interviews & Observations
User stories & story maps
3.- Discovery
Metrics & Analytics
Competitive Analysis
Ideation & Strategy
Benchmarking
4.- Wireframing
Concept sketching
System/Process flow
Information Architecture
Interaction Design
5.- Prototyping
Brand identity & integration
High-fidelity mockups
Interactive prototypes
6.- Test & Iterate
Deliverables
Suggestion next/steps
Tools
The stack for Design, Collaboration, and Documentation.
I stick to the Industry´s standard.

Sketch

FlowMapp

Invision

Axure RP

Proto.io

Hotjar

Mouseflow

Balsamiq

Analytics

Slack

RealEye














